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A SWOT Analysis - Promise, Peril, and Priorities

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Leadership & Implementation
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Opinion Piece
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Chris Goodall

Head of Digital Education, Bourne Education Trust

Examining a recent study by Ethan Mollick and the Boston Consulting Group, this article presents a SWOT analysis of AI's role in education. Highlighting the potential for enhanced task completion and quality, especially among below-average performers, it also underscores the dangers of misuse or ill-informed AI application. Given the current challenges in education, such as teacher workload and staff retention, AI presents both a promising solution and a potential aggravator of existing issues.

Reflecting on the study released by Ethan Mollick and the Boston Consulting Group recently.



If these figures are correct where AI users achieved:

12.2% more tasks completed

25.1% tasks completed more quickly

40% higher quality task completion

Skill increases 43% for below average performers and 17% for above average performers (levelling up performance across the organisation).


Those using AI poorly or for tasks not appropriate given current AI skill set and abilities showed a decrease in performance between 14%-24%

Then given the current key issues in education of:

Teacher workload & wellbeing

Recruitment and retention of quality staff

and the impact of these on all other areas of school performance.


The opportunity is that staff are able to start to make inroads in doing a job that is fast becoming impossible.

Also staff who require support are able to narrow the performance gap with appropriate use of AI.


The threat is that if staff inevitably adopt AI use without training, then it will exacerbate the current issues.

Even with all its risks and unknowns, does this make AI awareness, literacy and training for staff one of the highest priorities?

Key Learning